About Pia

All things bold, beautiful and feminine found here.

Carefully designed by Pia Naera, P I A is a gorgeous, young and eye catching NZ fashion house. Providing quality and beautiful garments to New Zealand and worldwide.

P I A is a distinct / print heavy label focusing on exclusively designed digital prints, quality embellishments and uniquely beautiful fabrics. P I A garments are head turning, eye-catching and gorgeous.

Designing bold, beautiful, feminine garments has always been my dream and I am passionate about bringing this unique aesthetic to the market at an affordable price point.

My new collection Cosmic Hue '17 represents the vast beauty of Space, the depth and beauty is captured in the prints, colour ways and styling of this collection.  Wintery deep blues, magentas and galactic prints feature heavily along with new shapes and styling.

We offer sizes XS to L which is the equivalent of NZ 6 - 14. 

PIA is keeping up with the times through an online store piaboutique.com with overnight shipping, free returns and free shipping world wide.
And as of recently a 3 month Pop Up Store in Sylvia Park  Opposite Zara (closing end of August so make sure you pop in and have a look before then!!). 

I want to still keep PIA unique to the market so will only be making limited quantity of each style.  But I have been busy designing, so there will be loads of new shapes and styles to choose from. But I suggest - if you love it, buy it, so you don't miss out.

To be kept in the loop with our new garment releases make sure you download our PIA Boutique App (download from Apple or Google Play store) - It's easy to use and will let you know when the new garments are ready to purchase! I have worked so hard on making the full experience epic with beautiful designs, garment quality and presentation.

Each style is carefully designed and made and I am over the moon to be bringing PIA back to NZ. 

Pia xx